https://www.adsoftheworld.com/media/film/kelloggs_fun_gets_the_morning_done The advertisement above is from Australia of the brand “Kellogg’s”, the product advertised in this ad is Coco Pops cereal. + Originality: 5/5 In this commercial, Ad maker used a Rube Goldberg machine to show a process of preparing breakfast just from Coco Pops cereal and milk. + Elaboration, Synthesis & Artistic Value: 5/5Continue reading “ALA102 Discussion Forum + Assessment 1 Week 1 Workshop Challenge Part 2”
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ALA102 Discussion Forum + Assessment 1 Week 4 Workshop Challenge
+ Link photo story: https://carmencbc.home.blog/2019/11/14/ala102dc-week-3-assessment-1/ + Step 1: Originality: I would create some rare elements. I will make a character similar to a superhero. He is flying in the sky and see someone is sad and crying, he would give it to those to make them happy. Elaboration: I have re-edited my story. I haveContinue reading “ALA102 Discussion Forum + Assessment 1 Week 4 Workshop Challenge”
ALA102 Discussion Forum + Assessment 1 Week 5 Workshop Part 2: ‘Avozilla’ Creative Response
ALA102 Discussion Forum + Assessment 1 Week 5 Workshop Part 1: Creative Brief – Strategic Objectives
+ Background: The avozilla is new to the fresh food product category and, aside from some news coverage, there is very little awareness. The product is in direct competition with regular avocado varieties, which have a lower price point. I would suggest the an appropriate archetype for the avozilla is ‘the idealist or innocent’ archetype.Continue reading “ALA102 Discussion Forum + Assessment 1 Week 5 Workshop Part 1: Creative Brief – Strategic Objectives”
ALA102 Discussion Forum + Assessment 1 Week 8 Workshop Challenge Part 1: Copywriting Challenge
Step one Headline: Fake news is not our friend. Body copy: Hey users! We’re trying our best to reduce the fake news on your News Feed by our expertly trained fact-checkers and the cutting-edge technology improved to identify the fake news. Call to action: For more information please visit: fb.me/fbchangesAU Insert: Facebook logo Step two Body copy:Continue reading “ALA102 Discussion Forum + Assessment 1 Week 8 Workshop Challenge Part 1: Copywriting Challenge”